Tuesday, February 15, 2011

Data Mining in the Neighborhood

Data Mining - Definition
Sifting through very large amounts of data for useful information. Data mining uses artificial intelligence techniques, neural networks, and advanced statistical tools (such as cluster analysis) to reveal trends, patterns, and relationships, which might otherwise have remained undetected. In contrast to an expert system (which draws inferences from the given data on the basis of a given set of rules) data mining attempts to discover hidden rules underlying the data. Also called data surfing.

Have you ever needed verifiable current data or statistics to help support a business decision or market position you were trying to obtain?  Do you know where the media outlets, news feeds, or your competitors get their data or information today?  Do you wonder if you are behind the times or ahead of them and if you can keep up?  If any of these thoughts have crossed your mind, you might want to consider what your alternatives and options are to find out how to change your position to a proactive, in front of the line, driving the car position.  At least that's where I would want to be if I was is business and wanted to ensure continued growing success.  Key words here are continued growing success.   How can you do that you ask?  Good question, one that actually has some value to it.  A couple of immediate options exist.  One is trying to find information or position your company in such a way that you have mastered all the information there is to know about your business / industry / market and making yourself so attractive that there isn't anyone that could resist doing business with you.  The other is working with experts that can help you in this area.  I will briefly discuss two options available NOW.  Both options, you can check out yourself and see what the possibilities are, but the options are of the highest and greatest value to you, only if you choose to participate.  And that's really what it is about anyway.  People are in business to do business and to promote business.  If you are just in business to say you have a business but really not to do anything with it, which means not growing, not selling, not making any money, then get out now, because if you don't you will be forced out anyway.  If you really want to address those key words though mentioned earlier then do something about it.

If you are in business and you are needing to increase your sales, increase the traffic into your company, get found on the internet, world wide web, or just in your local or regional neighborhood, you better be investing in some advertising NOW!!!!!!  Sure, you think you don't have money now to market, promote, advertise, tell people, show people, or put your business out there.  Just imagine, however, if you don't have money now, when your business is closed you surely won't have any money then either or a hope of getting any.  Studies have shown (like one that Google did) that if you invest even $1 (I said one dollar) into promoting your business that your return would be at least $8 (eight dollars).  Can you believe that?  As a matter of fact it has been proven in sales, advertising and other forms of marketing over and over again.  It's like the saying goes, you have to spend money to make money.  In today's society, you have to advertise to be found, because if you can't be found, no one knows you are there.  You can be sure if your competitor is advertising (and they are) they will be found every time.  Even if it's not the first page of Google, it might be the first page somewhere else.  So what is being discussed here is internet advertising with a strong web presence.  AdzZoo is one of those companies that is here at the right time.  They have an incredible way of working with small to medium size businesses and taking nothing and actually making it something and finding it everywhere when it could not be found originally.  What does that mean?  Well, they take a website for a business and put the power of experts behind it to create a web presence that solidifies a businesses existence in their market place and then provides the seeking customers a way to reach that same business and then works with the internet and its way of marketing to help promote that business.  And you know what the business has to do for that, viritually nothing.  They just have to deliver on their business.  For as little as $25 dollars a day, AdzZoo can help to deliver a presence that will ensure your business gets found and your opportunity to grow exists which means more sales, more revenue, more customers!!!!  What can you get for $25 a day?  You can't hire a person, you can't print an advertisement, you can't have a meeting with multiple people, you can't fill your car with gas, you can't get a radio show, you can't do a lot of things....but with that AdzZoo can work miracles.  If you want to find out more, visit www.adzzoo.biz/evalouis to find out more or go to http://www.adzzoo.com/ to see what businesses are being found right now.......

Another option is working with another expert who can help you actually with that trending, market research, or getting access to the data that can change the world and having a support team that can help your business use the data to have better business intelligence, to help your business understand what it need to do to be successful, find those leads, convert those customers and so much more.  Dexter Nelson of Live Minder Trend Analysis http://www.mindyourowndata.com/ has an incredible offering that could be viewed as possibly even better than the other offer.  For as little as $500 annually for a one year subscription, you can have access to a team that will help you with planning, implementation, marketing and optimization special for your business and your business needs.  What does that mean, being first, being in front of, being proactive, and leading the way with what you want to do with your business.  Understanding the triggers and the things that make your business or company go tick.  If you have a good product, then this investment can only make your business stronger and better and improve how you get your information to have the best business intelligence available to help your business grow.  The results are going to be obvious and you won't be able to refute the results.  I've seen the access to information they have and what they can do for a company even if you don't take all their advice.  But for $500 dollars how can you go wrong.  It costs more for insurance or even a single print advertising job that can't really support your business operations.  For that $500 dollars the value receivied really outweighs the options received.  You don't have to believe me, you can ask Dexter yourself....  He not only created the service but he is the master mind behind the engine that drives it.  His only goal is really to help others succeed.  You can't really find too many out there with that being their sole and primary focus.

Check out AdzZoo (www.adzzoo.biz/evalouis) or Live Minder Trend Analysis (http://www.mindyourowndata.com/) and find out which one will make the difference for you.  At least just don't sit there in business but participate and get involved and make a difference now for your business sake!!!!!